Arsenal and other clubs in the Premier League are joining the FA and others in a national safeguarding campaign called ‘Play Safe’.

Play Safe
Play Safe

Late last week, Arsenal announced that they have signed up to a safeguarding campaign that aims to make staff at all levels, parents and guardians aware of the role they can play in helping protect the wellbeing and safety of children, young people and adults at risk.

Adam Brown, head of safeguarding at Arsenal, said, “Safeguarding is always at the heart of everything we do here at Arsenal Football Club, and that is why we are proud to be supporting the Play Safe campaign.

“Everyone at Arsenal plays their part, and we are committed to working together to create positive experiences where children, young people and adults at risk feel safe, valued and empowered.”

The campaign was launched this weekend and at it’s heart are three short films aimed respectively at club officials, parents/carers and crucially, children themselves with them all featuring England men’s and women’s players.

“As a youth team coach, I will be working with my club to ensure we support the Play Safe messaging,” says FA Chief Executive Mark Bullingham.

“I am also pleased that the campaign has the support of the former footballers with lived experience of abuse in football, who are on our Survivor Support and Safeguarding Advisory Group. The Group has collectively said:

“Learning from the past is crucial, so that we can prevent the horrific experiences that happened to us and so many others in football, from happening again.

“As a group of survivors, we fully support the ethos and important messages that Play Safe conveys – whether to club officials, parents/carers and or vitally, children and young people themselves.

“Equally important is that Play Safe is not a one-off campaign – it will be used at key points in the football calendar to remind everyone in football, that children’s welfare and keeping them safe, should be at the heart of all that we do.”

“Play Safe demonstrates that the game is united in the shared goal to ensure safeguarding is embedded in everything we do, particularly when working with children and young people,” emphasises Sue Ravenlaw, The FA’s Head of Safeguarding.

“There are robust reporting systems in place across the game and The FA has a professional Safeguarding Case Management team. We continue to drive continuous improvements across the game through the Premier League and EFL Safeguarding Standards and the Safeguarding 365 Standard for County FAs, which emphasises the everyday place safeguarding has in football. Premier League and EFL clubs, as well as County FAs, are independently assessed to ensure safer working practice is evident across the country.

“Behind everything we have in place is one simple objective: to create fun, positive football settings where children and young people can enjoy the great game we all love.”

From The FA:

If you’re a coach working with children:

• Is your DBS Check up to date?
• Are you up to date with The FA’s ‘Safeguarding Children’ course?
• Do you regularly check-in with your players and help them to feel safe to share their thoughts and speak up about any concerns?
• Are you following safe practice when communicating with under-18s for example via social media?

If you’re a Board or Committee member at a club or league: 

• Have you taken The FA’s ‘Safeguarding for Committee’ members’ course?
• Does your club have a formal welcome process for new players and their parents/carers?
• Are all your club’s safeguarding policies and procedures up to date?
• Are your Club Welfare Officers contact details widely available?
• Is safeguarding a constant item on your main meeting agendas and in your club’s day to day practices?

If you’re a parent/carer:

• Do you know your child’s club Welfare Officer?
• If so, do you have their tel no. in your ‘phone, as well as that of the NSPCC?
• Are you up to speed with your child’s club’s safeguarding policies and procedures?
• Have you taken The FA’s free online ‘Safeguarding For All’ course?
• Do you regularly check-in with your child to see what they are enjoying/not enjoying and why?

If you’re a Club or League Welfare Officer:

• Do you know who your County FA Designated Safeguarding Officer is?
• If so, do you have their tel. no in your phone?
• Have you reviewed your club’s or league’s safeguarding policies and procedures recently?

For more information on the safeguarding framework The FA has in place, together with numerous helpful guidance notes, please click here.

Play Safe is not a one-off campaign – there will be a designated Play Safe weekend every season. It will also be used to support other safeguarding-related events during the year, e.g. Anti-Bullying Week, Safer Internet Day and NSPCC Parents in Sport Week.

If you are worried about a child, it’s vital you report your concerns. Doing nothing is not an option. It’s also important you stay calm, and if any child is present, reassure them they are not to blame. But don’t make promises of confidentiality or outcome.

There are five ways to report a concern:

1. To your club or league Designated Safeguarding Officer – please find out from your club who these people are;
2. To your County FA Designated Safeguarding Officer. Click here for a list of County FA contacts;
3. By emailing The FA Safeguarding Team at [email protected];
If urgent and you cannot contact your club, league or County FA Designated Safeguarding Officer, you can contact the NSPCC Helpline for expert advice and support on 0808 800 5000 or [email protected];
5. If it is an emergency because a child or children are at immediate risk, then call the Police or Children’s Social Care in your area.


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Writer. Feminist. Dreamer. Gooner. Owner of, writing about Arsenal since 2008. Sometimes found in the Guardian, & elsewhere talking queer issues, politics & football. If in doubt, assume sarcasm.