Liverpool owner John Henry has denied any plans to sell the Premier League club, despite recent talks with potential investors.

In a recent interview with the Boston Sports Journal, via BBC, Henry stated that although they are in discussions with investors, “it won’t be a sale.”

This comes after FSG, the investment group owned by Henry, expressed an interest in taking on new shareholders for the club.

However, the American businessman clarified that this is part of an ongoing process, and that he expects some level of investment, but not a full sale.

Liverpool is one of the most valuable football clubs in the world, and has a global fanbase that is the envy of many other clubs.

They have a rich history and are currently competing at the highest level of the game, regularly featuring in the Champions League and challenging for domestic titles, entertaining fans when they are not playing Virgin Games, which has a range of online casino games, including the popular Starburst slot.

While the future ownership of Liverpool remains uncertain, the recent investment by RedBird Capital Partners has added further financial muscle to FSG. The private investment firm bought a stake in FSG in March 2021 for around $735m (£533m), and has provided the investment group with additional resources to support its various ventures. FSG also owns the Boston Red Sox, a Major League Baseball team, and has recently been exploring new opportunities in sports betting and gaming.

The potential for Liverpool to expand its reach into the online gaming world is significant, given the increasing popularity of online casinos and betting sites. Virgin Games, which is a subsidiary of Virgin Group, is just one example of the many companies that are eager to partner with top football clubs.

By partnering with brands like Virgin Games, Liverpool can offer fans a range of exclusive online gaming experiences, while also generating additional revenue for the club.

In conclusion, while Liverpool owner John Henry has denied any plans to sell the club, he has indicated that they are in talks with investors about potential investment. This suggests that there may be some significant changes on the horizon for the Premier League club, but it remains to be seen how this will affect the team and its supporters.

Nevertheless, the potential for Liverpool to expand its reach into the online gaming world, through partnerships with brands like Virgin Games, presents an exciting opportunity for the club to generate additional revenue and engage with fans in new and innovative ways.