Corinthians have signed a new deal with Mercado Bitcoin, the largest bitcoin exchange in Latin America to become the club’s new sponsor for the next 16 months, it’s logo adorning the Corinthians shirt.

Mercado Bitcoin
Mercado Bitcoin

 

“Each step we take to transform Corinthians is facilitated by partners that understand the current digital platforms scenario and our supporters’ habits,” said Duilio Monteiro Alves, Corinthians president. “To partner with Mercado Bitcoin, the largest cryptocurrency platform in Latin America, assures us that we’re innovating and discovering new marketing and engagement possibilities. The club’s future lies in this innovation.”

“It makes total sense for Mercado Bitcoin to partner with Corinthians, because we share the same vision about democratization, pioneering, and innovation,” said Reinaldo Rabelo, Mercado Bitcoin CEO. “Moreover, we believe that the crypto and football worlds enable, together, new engagement models and the inception of profitable business avenues.”

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