Liverpool look set to sign a new bumper deal with Nike, bringing to an end to their partnership with New Balance, but how does Arsenal’s ‘record-breaking deal’ stack up less than a year later?
Although Arsenal’s £300m deal with Adidas over five-years was record-breaking at the time it was agreed, it didn’t take long for Manchester United to sign a better one.
Arsenal’s is worth £60m-a-year while at Old Trafford they rake in £75m-a-year for theirs.
Now, Liverpool look set to increase theirs as well with the Daily Telegraph reporting it will ‘comfortably eclipse the £45 million a year’ that they currently earn with NB.
Any new deal with Nike will kick in from the start of the new season as the NB deal expires at the end of the current campaign.
Liverpool are hoping to get close to £75m-a-season as they capitalise on their position as Euorpean Champions.